Frederick Moore explains how Hearts of Oak will benefit financially from the GTV Sports Plus deal

Hearts Of Oak Chief Executive Officer, Frederick Nana K. Moore has disclosed that the club will benefit financially from the GTV Sports Plus deal contrary to what was reported by the media.

The local media reported that there is no cash component in the partnership agreement between Hearts and Ghana’s biggest Broadcasting company – GTV.

READ: https://footydreamsgh.com/official-hearts-sign-partnership-agreement-with-gtv-sports-plus/

Moore explained that the deal involves a revenue share of all the sponsors that will be on the program.

He indicated that Hearts are not financially strong to cater for the production cost and that it gives them opportunity to channel their funds to other areas of the club that need development.

“I know that in the last week, there was a lot of debate about whether there was any money involved in the GTV deal,” he said on Oyerepa FM.

“If we had done it on our own without GTV Sports as partners, it would have cost us a lot of money so we are saving a huge amount of resources so we can use the resources in other areas.

“It involves a revenue share of all the sponsors and marketing on the program, so it’s not totally without money and it’s not a sponsorship but partnership with good share of the money.”

Hearts signed a three-year deal with GTV Sports Plus – a subsidiary of GTV to show exclusive contents of the club to its supporters around the world.

Images credit: HeartsOfOakGH